Posts tagged Marketing
Your Blog is Not Your Job
Jun 12th
Your blog is not your job (unless it is). Twitter is not your job (unless someone’s paying you to tweet). Facebook isn’t your job.
These are just communications tools. We use them. We use them to make media. We use them to weave marketing, sometimes. We use them to tell stories More >
Facebook and the Lack of Privacy
May 17th
By Yoast founder Joost de Valk
Two weeks back, while speaking at SAScon, I said in a panel there that “Facebook is the scariest shit I’ve seen in years”, related to their latest updates. I also said it was a lawsuit waiting to happen, coming from the European Union. I was right. More >
Moving People From Facebook To Your Blog
Apr 20th
It’s no secret that people love Facebook. Some are practically addicted to the thing. So how do you convince a stubborn audience to focus on your content instead of Farmville?
If you guessed, “Maintain a Facebook fan page”, you’re wrong. Here’s why. You may More >
Natural SEO Is Always Better Than Paid Online Marketing
Jan 20th
No, I’m not against paid online marketing and sometimes it is necessary to indulge in it to get quick, timely exposure to your online business. Paid online marketing means running Pay-Per-Click campaigns and paying other webmasters (sometimes directly, sometimes through ad-brokers) to display your links and banners. Unlike natural search More >












